Color Theory: The Feel-Good Guide to Wearing Colorful Makeup
Zesty lips. Juicy eyes. Radiant skin. The emotional lift of playful makeup. This is how beauty blooms when wellness leads the way.
Photographed by Andrea Beldua
Juicy Guava
Andrea Beldua
Take pink to a whole new level with this bright and juicy shade. Do as makeup artist Janica Cleto did and mix different shades of pink to create this punchy color. “I lined the lips with Maybelline [Lifter] Liner in Fine Line, used [Benefit Cosmetics’] Benetint Raspberry Lip & Cheek Tint, then topped it off with Rom&nd Juicy Lasting Tint in 21 Grape Bomb.”
Citrus Zing
Andrea Beldua
Lemon yellow, lime green, juicy orange—these hues feel like energy in pigment form. For makeup beginners, Lala Flores suggests picking one facial feature as a focal point and keeping the rest of the look at a minimum. Here, the vivid lemon-lime eye on model Asiana pops against barely-there orange blush and a glossy, clear lip. The result? Fresh, wearable, and unmistakably happy.
Berry Stained
Andrea Beldua
“Berry is a very sophisticated color, but it’s also a lot of fun,” says Flores. Her top for the perfect berry lip? Prep. Start with a rich balm at thes tart of your makeup routine so that by the time you’re ready for color, your lips are properly hydrated. Then layer stain, lipstick, and gloss for a juicy, multidimensional finish.
Candy Sorbet
Andrea Beldua
Inspired by ice scramble and sticky sweets melting in the summer sun, this colorful look is a statement for daytime events. To make the blue eye shadow pop, Cleto used a white primer, then dabbed a bright blue shadow on top. “Use a dabbing motion instead of a swiping motion,” she advises, so that the pigments stick. To create a cohesive look, make sure all your color cosmetics—blush, lipstick, and eye shadow share the same undertone.
Photographed by Andrea Beldua. Art direction by Nicole Almero. Beauty direction by Trina Epilepsia Boutain. Makeup by Lala Flores and Janica Cleto. Hair by Jan Edrosolan and JA Feliciano. Modeled by Sam Santamaria and Asiana Doesnt of PMAP. Nails by Marvic Belmonte of Extraordinail.
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