A great thing about working for a beauty magazine (specifically: Allure, the Beauty Expert) is the inside scoop you get from all the experts you come into contact with. Think: top-tier makeup artists, dermatologists, hair stylists, and the like. Imagine all the tips, tricks, and behind-the-scenes advice that get passed around and shared during shoots, interviews, events, and more, from all these experts. The (beauty) world is truly a beauty journalist’s oyster.

And as you know, we do not gatekeep. Here, we share the top five timeless beauty tips from Allure US editors. Read on!

Linda Wells

Founding Editor In Chief, 1991-2015

“When you’re using a serum, especially one with vitamin C, don’t try to stretch out the life of the bottle. Use it lavishly. The active ingredients in most serums start to degrade the minute they’re exposed to oxygen. One tip that has no expiration date is kindness. It might sound corny but it’s true. Joy, smiling, generosity—they’re all more effective.”

Sophia Panych 

Deputy Digital Beauty Director, 2010-2019

“If you wear foundation or concealer and you want to apply powder-based bronzer or blush on top, make sure to dust on a thin layer of setting powder first. This keeps the creamy base products from eating away at your blush or bronzer, ensuring it will last longer. Makeup artist Tom Pecheux gave me this tip backstage at fashion week, and I’ve used it in my own routine every day since.”

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Joan Kron

Contributing Editor at Large, 1991-2016

“A must, in my opinion, before injections or facelift consultations: Don’t go with overgrown brows. Get your eyebrows waxed or tweezed professionally so the doctor can see where your eyebrows really are. Otherwise, the injector or surgeon may raise your brows too high.”

Danielle Pergament 

Executive Editor, 2000- 2018

“If you have to cut your own bangs, use fingernail clippers held vertically. They’re small enough that you can’t really mess up and it gives your hair a sexy, lived-in vibe.”

Amy Keller Laird 

Beauty Director, 2004-2011

“The best way to enhance loose waves for a beachy-cool texture: Choose flexible-hold mousse, apply it in marble-size dabs around your head—at the crown, in the middle of the hair shaft, and near the ends. Finger-comb it all through, scrunch… and then don’t touch it until it’s dry. It’s so hard not to futz with your hair as it’s drying, but when you do, it stirs up frizz. Once dry, blast dry shampoo an inch down from the roots and through the underside of hair, massage, and go.”

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Truly, Allure isn’t the Beauty Expert for nothing. When it comes to beauty, there’s nothing quite like getting the inside scoop from the real insiders.

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