It’s been almost two years since Bianca Ferro began creating beauty content, sharing makeup looks and product reviews with her growing audience on TikTok. But while makeup often takes center stage in her videos, there’s another part of her beauty routine she takes just as seriously: her hair. And for Ferro, a blow-dryer is practically indispensable.
“Almost all the time,” Ferro says. “I feel like it’s such a vital tool in trying to get volume or refreshing my hair for the day. Fresh out of the shower, I blow-dry right after ‘cause it really sets my hair straight without leaving any wavy, frizzy patterns.”
Her work as a model and beauty creator has also made her more conscious of how she cares for her hair. With shoots often calling for different concepts and hairstyles, she knows that a finished look goes beyond makeup and wardrobe. “My hair always has to be on point, same with the outfit or my makeup, so my hair’s a very important part of my life because I like looking my best all the time,” she adds.
Hair fall, dryness, and damage are among Ferro’s biggest hair concerns, which is why conditioners, hair masks, and oils have become staples in her routine. But when it comes to refreshing her hairstyle between washes, she expresses that the easiest solution isn’t behind the products that can do so, but unexpectedly a hairdryer.
“You don’t need to wet your hair to reset it. For me, that’s where the blow dryer comes in,” Ferro explains.
“For example, I air-dried my hair, but then a few hours later, I want to style it; or I just came out of the gym, and my hair isn’t really giving; blow-drying can easily change the pattern and can even make it shinier—I call that the behavior effect.”
Ferro’s interest in beauty technology has also shaped how she approaches hair styling. For her, having different styling options makes it easier to achieve the look she wants, whether she’s preparing for a shoot or simply getting ready for the day. “Growing up, blow dryers usually just had two settings: hot and hotter,” she says. “That’s why I really like Panasonic Beauty’s nanocare hair dryer because you don’t have to just use the normal nozzle, but you can also switch to its diffuser nozzle for more volume or styling nozzle to be more precise.”
The Panasonic Beauty nanocare EH-NB70 hair dryer combines the brand’s proprietary nanoe™ MOISTURE+ technology with an updated compact design. According to Panasonic Beauty, the technology is made to maintain hair moisture during drying, all while regulating heat exposure to help reduce the potential for common hair-drying concerns like hair fall, dullness, and roughened textures. Beyond its intended use, Panasonic Beauty describes the EH-NB70 as a means to reduce split ends and frizz using its high-speed airflow, all while retaining a softer and moisturized finish.
In her everyday routine, Ferro often reaches for the EH-NB70’s diffuser attachment. Using its wider surface, she notes how it helps volumize and dry her hair quickly, all while leaving it with a smooth and shiny finish to last the day. “I’m so happy that these options are here, especially because I basically have the power to change the fate of my hair and to just transform it in a way that I feel more confident in myself,” she adds.
As someone who regularly experiments with different beauty looks, Ferro sees hair care as more than just another step in getting camera-ready. Whether she’s trying a new hairstyle or keeping her hair looking as plakado as her makeup, taking care of it remains a priority. “I do hope that others would take care of their hair just as much as they do their bodies. It’s all part of us, so we should dedicate the same amount of care to every part of it,” says Ferro.
Visit the Panasonic Beauty website to view the nanocare EH-NB70 hair dryer. Visit Panasonic Beauty Philippines on Facebook and Instagram to learn more.
