What Are ‘Biome Buddies?’ Here’s Why Celebs and Content Creators Are Talking About Them
Through the Pond’s Biome Buddies, actors Ralph de Leon and Will Ashley and content creators Mimiyuuuh, Zeinab Harake, and GoddessMoto learned that balance isn’t just about schedules. It’s about skin, too.
Since their stint at the Pinoy Big Brother House Celebrity Collab Edition, actors Will Ashley and Ralph de Leon have been keeping up with work commitments such as TV appearances, filming, and even making time for the Allure Wellness Issue cover shoot. But through Pond’s latest campaign, Ashley and de Leon show that balance isn’t just about calendars and routines, it extends to skin-care, too.
In a new video series, the beauty brand introduced the Biome Buddies—characters created to represent different aspects of the skin’s microbiome health. Hydration Heaven (locks in boosted hydration), Beauty Barrier (supports a strong skin barrier), Radiant Renewal (maintains youthful-looking skin), Powerful Protector (shields against dark spots), and Brilliant Balance, a character created by brand ambassador TWICE’s Tzuyu, representing overall skin balance.
Ashley and de Leon aren’t the only ones discovering and restoring balance into their skin-care. The campaign brings together a diverse roster of creators, each paired with a Biome Buddy tailored to their lifestyle needs. Mimiyuuuh with the Brilliant Balance, who points out the effects of overworking. After applying the gel, she shares, “It’s so light. It’s so hydrating.”
Mimiyuuuh. Photo courtesy of Pond’s Philippines
Zeinab Harake. Photo courtesy of Pond’s Philippines
GoddessMoto. Photo courtesy of Pond’s Philippines
For Zeinab Harake, balancing life as a wife and mother, discovers Radiant Renewal, reflecting on the lines on her face (which she calls “lines of responsibility”) that show on her skin and how the product helps address them. And also GoddessMoto—always on the go—is guided by Powerful Protector, spotlighting protection against dark spots.
Global brand ambassadors Tzuyu and Jihyo of TWICE, along with local figures like Heart Evangelista and Belle Mariano, were also introduced as part of the Hydra Miracle launch. Powered by Microbiome Technology and CERA-HYAMINO™, the Hydra Miracle Ultra Light Biome Gel supports the skin’s natural flora, reinforcing its barrier while delivering hydration. Its gel-based formula is particularly suited for hot, humid climates like the Philippines, giving lightweight moisture without heaviness.
To learn more about how to restore balance, Pond’s also recently announced an exclusive fan meet with its global brand ambassadors Tzuyu and Jihyo of TWICE, giving shoppers and fans a chance to meet these artists themselves. To join, follow Pond’s on Instagram and Facebook for the mechanics.
Frequently Asked Questions
Pond’s Biome Buddies are five characters created to represent different aspects of skin microbiome health: Hydration Heaven (locks in hydration), Beauty Barrier (supports the skin barrier), Radiant Renewal (maintains youthful-looking skin), Powerful Protector (shields against dark spots), and Brilliant Balance (represents overall skin balance). Brilliant Balance was created in collaboration with Pond’s global brand ambassador Tzuyu of TWICE.
The Pond’s Hydra Miracle Ultra Light Biome Gel is a gel-based moisturizer powered by Microbiome Technology and CERA-HYAMINO™. It is formulated to support the skin’s natural flora, reinforce the skin barrier, and deliver lightweight hydration. Its gel texture is specifically suited to hot and humid climates like the Philippines.
The campaign features actors Will Ashley and Ralph de Leon, content creators Mimiyuuuh and Zeinab Harake, and motorcycle content creator GoddessMoto. Global brand ambassadors include TWICE members Tzuyu and Jihyo, alongside local figures Heart Evangelista and Belle Mariano, all introduced as part of the Hydra Miracle launch.
The skin microbiome refers to the community of microorganisms — bacteria, fungi, and other microbes — that live on the skin’s surface and play a role in maintaining its barrier function, hydration, and overall balance. Disruptions to the skin microbiome can contribute to sensitivity, dryness, and uneven tone. Products formulated with microbiome-supporting ingredients aim to restore and maintain this balance.
Pond’s has announced an exclusive fan meet with global brand ambassadors Tzuyu and Jihyo of TWICE. Mechanics are available on Pond’s official Instagram and Facebook pages in the Philippines.
